Category Archives: Multifamily Office
Working at a Boutique MFO: An Investment Advisor’s Perspective
A Journey with Purpose My journey with Entrust began with a clear vision—I wanted to focus on advisory, but such roles were scarce in the industry. Then, I came across a LinkedIn post by Raj, and the rest, as they say, is history. Entrust provided the perfect platform where I could focus on what I […]
Seed to Exit–A UHNI’s Private Equity Journey with MFOs
Private equity stands out as one of the most complex asset types under the alternative investments. Beyond capital, successful investments in this space require effort, strategic insight, and specialized expertise. While the risk of negative returns remains, the potential rewards can surpass even the most lucrative real estate investments—an allure that also allows UHNWIs to pursue personal passions within a specific business domain, adding meaning alongside financial returns.